[(Understanding Consumer Decision Making : The Means-end Approach to Marketing and Advertising Strategy)] [Edited by Thomas J. Reynolds ] published on (August, 2001)

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Rubrique: Marketing et Publicité

Détails de [(Understanding Consumer Decision Making : The Means-end Approach to Marketing and Advertising Strategy)] [Edited by Thomas J. Reynolds ] published on (August, 2001)

Editeur

Taylor & Francis Inc

Langue

Anglais

ISBN

Date Parution

2001-08

Auteur

Thomas J. Reynolds

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